Privacy Policy for myBranches

Effective Date: October 16, 2025

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At myBranches, we are committed to protecting your privacy and handling your personal information with the utmost care. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website (mybranches.com), use our services, or interact with us in other ways. By using our services, you consent to the practices described in this policy.

We provide a platform and services to help families create personalized family history books, connecting generations through stories, photos, and memories. Our mission is to preserve family legacies while respecting your privacy.

If you have questions about this Privacy Policy, please contact us at privacy@mybranches.com.

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1. Information We Collect

We collect information to provide and improve our services, such as creating custom family books. The types of information we may collect include:

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Personal Information

• Contact Details: Name, email address, phone number, and mailing address (provided during sign-up, order placement, or inquiries).

• Account Information: Username, password, and profile details if you create an account.

• User-Generated Content: Family stories, photos, documents, and other materials you upload to build your family book.

• Payment Information: Billing details (e.g., credit card numbers) processed through secure third-party payment providers (we do not store full card details).

 

Automatically Collected Information

• Device and Usage Data: IP address, browser type, device information, pages viewed, time spent on our site, and referral sources.

• Cookies and Tracking Technologies: We use cookies, web beacons, and similar tools to enhance your experience, analyze site usage, and personalize content. You can manage cookie preferences through your browser settings.

 

Information from Third Parties

• We may receive information from partners, such as shipping providers for delivery updates.

We only collect information that is necessary for our services and do not collect sensitive personal data (e.g., health or financial details beyond what's needed for payments) unless you voluntarily provide it.

 

2. How We Use Your Information

We use your information to:

• Process orders and create your family book, including printing, shipping, and delivery.

• Communicate with you about your account, orders, and services (e.g., order confirmations, updates).

• Send promotional emails or texts about new features, special offers, or family book inspirations (with your opt-in consent).

• Improve our services, analyze trends, and personalize your experience.

• Prevent fraud, comply with legal obligations, and enforce our terms.

• Integrate with various third-party tools and services (e.g., design software, printing vendors, cloud storage) to facilitate family book creation. These tools help us compile stories, edit photos, and produce high-quality books.

We do not use your information for any purpose other than those described here without your consent.

 

3. Sharing Your Information

We value your trust and do not sell, rent, or trade your personal information to third parties for their marketing purposes.

 

Who We Share With

• Service Providers: We share information with trusted third-party vendors who assist us in operating our services, such as:

  • Payment processors (e.g., Stripe or PayPal) for transactions.

  • Printing and shipping partners for book production and delivery.

  • Design and content tools (e.g., image editing software or genealogy databases) to build your family book.

  • Email and SMS providers (e.g., Mailchimp or Twilio) for communications. These providers are contractually obligated to use your information only for the services they provide to us and to protect it securely.

• Legal Requirements: We may disclose information if required by law, such as in response to a subpoena, or to protect our rights, safety, or property.

• Business Transfers: In the event of a merger, acquisition, or sale of assets, your information may be transferred as part of that transaction.

We ensure all sharing is limited to what's necessary and complies with applicable laws.

 

4. Communications and Opt-Out Options

 

Email Communications

We may send you emails about your account, orders, or service updates. For marketing emails (e.g., newsletters or promotions), we will only send them if you opt in during sign-up or later. You can opt out at any time by:

• Clicking the "unsubscribe" link in any email.

• Updating your preferences in your account settings.

• Contacting us at privacy@mybranches.com.

 

Text (SMS) Communications

We use texting for order updates, delivery notifications, and customer support. For promotional texts, we require explicit opt-in consent (e.g., via a checkbox during sign-up or checkout). To opt out of non-essential texts:

• Reply "STOP" to any SMS from us.

• Update your preferences in your account.

• Contact us directly.

Standard message and data rates may apply. We do not share your phone number with third parties for marketing.

 

5. Data Security

We implement reasonable administrative, technical, and physical safeguards to protect your information from unauthorized access, loss, or misuse. This includes encryption for sensitive data in transit and at rest, secure servers, and access controls. However, no system is completely secure, and we cannot guarantee absolute security. You are responsible for keeping your account credentials confidential.

 

6. Children's Privacy

Our services are intended for use by adults (18 years or older) to create personalized family history books. While our platform is not directed to children under 13 years of age, we do collect limited personal information about children—such as names and birthdays—provided by parents or legal guardians to personalize family books. This information is collected only with verifiable parental consent during the book creation process and is used solely to generate your custom family book.

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We take children's privacy seriously and comply with applicable laws, including the Children's Online Privacy Protection Act (COPPA). Children's information is kept strictly private and accessible only to the family account holder and authorized family members. We do not share, sell, or disclose this information to any third parties outside of our service providers who are bound by strict confidentiality agreements. If we learn that we have collected children's information without proper parental consent, we will delete it promptly.

Parents or guardians who believe their child's information has been collected without consent or have any concerns should contact us immediately at privacy@mybranches.com. We will work with you to review and address the issue.

 

7. Your Rights and Choices

Depending on your location, you may have rights under laws like GDPR or CCPA, including:

• Access, correct, or delete your personal information.

• Object to or restrict processing.

• Withdraw consent (e.g., for marketing communications).

To exercise these rights, contact us at privacy@mybranches.com. We will respond within a reasonable timeframe (typically 30 days). You can also access, update, or delete much of your information directly through your account.

 

8. International Data Transfers

myBranches is based in the United States. If you are outside the U.S., your information may be transferred to and processed in the U.S., where data protection laws may differ. We ensure appropriate safeguards are in place for such transfers.

 

9. Retention of Information

We retain your information only as long as necessary for the purposes outlined in this policy, such as fulfilling orders (typically 7 years for tax records) or legal requirements. Uploaded content for family books is retained until you request deletion or your account is closed.

 

10. Changes to This Privacy Policy

We may update this policy from time to time to reflect changes in our practices or legal requirements. We will notify you of material changes by email or through a notice on our website. Continued use of our services after changes constitutes acceptance of the updated policy.

 

11. Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or your data, please reach out to:

• Email: privacy@mybranches.com

• Mail: myBranches, 6351 Black Hills Ave, Loveland, CO 80538

Thank you for trusting myBranches with your family stories. We are dedicated to keeping them safe and private.